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Apr 18, 2011

A fragrance with purpose: Promise Me benefits Susan G. Komen for the Cure

It's my personal opinion that there are a ton of people out there who want to support charitable causes and just don't know how to go about doing it. Fortunately, TPR Holdings has thought of an affordable, and sort of yummy way to do it. TPR Holdings has partnered with Susan G. Komen for the Cure to launch the first ever fragrance to benefit breast cancer research: Promise Me. The name "Promise Me" comes from the book that Nancy G. Brinker wrote about her sister, Susan G. Komen, and about her promise to end breast cancer. (I'm reading this book now and would recommend it to anybody. More than just breast cancer, it's about family and about hope. I should add a disclaimer that I'm bawling my eyes out while reading it.)
The scent was formulated by perfumer Jean Claude Delville (whose rap sheet includes fragrances for Jo Malone, Givenchy, Odin, Vera Wang, Bill Blass, and the ever popular Clinique Happy, to name a few) and was meant to bring hope. How does a fragrance bring hope, you ask? Well its opening notes contain uplifting scents like mandarin, bergamot, and blood orange. The middle notes are soft florals of pink peony, wild orchid, and rosewood. Lastly, the scent contains white patchouli and musk for femininity and sensuality. The best part about it is that it's a very universal fragrance. This makes the perfect gift because it's simply a beautiful scent and not cloying or overbearing in any way.
In each package of the Promise Me fragrance there is an insert with educational messages from the Komen for the Cure foundation, as well as information about the contribution that each purchase makes towards the organization (and a limited edition scented bracelet. I'll be wearing mine to the Revlon Run/Walk on April 30th).
Where to find it:
The EDP ($59.00) is at Dillard's, Lord and Taylor, Sephora in JC Penney, Boscov's, and
2 sizes of the EDT are also available on for $19.99 and $29.99.
So had you ever wondered how you can contribute and didn't know how? Buy your mom a bottle for mother's day, or buy yourself a bottle! Your purchase will benefit the grassroots network that is fighting to empower breast cancer survivors and their families, as well as financially backing the scientists that are out there trying to find a cure. If you're not so sure what the Komen for the Cure organization is really all about, then visit and find out. Trust me, it's a cause that I've been involved in for several years now and they are really making strides to end breast cancer.

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