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Dec 29, 2013

Alexa Chung for Eyeko

Ok, I'm not gonna lie, I almost passed out when I heard about this collaboration.  Alexa Chung is definitely one of my style crushes, so I was really excited to hear that she's taken a post as Creative Director at Eyeko.  Mission #1 at Eyeko?  Create an awesome Alexa Chung for Eyeko set to create Chung's signature cat-eye look.      

Alexa's kit comes with exactly what you need to create her signature cat-eye, as well as a limited edition poster designed by Alexa herself, all housed in a poster tube.   
The set includes:
Eye Do Liquid Eyeliner:  
A carbon black waterproof liner with a fine pen tip to help easily draw your lines.  It comes with an Eyeko shield to help draw your line, prevent smudges, and block under-eye skin, but the real magic is the finish.  This liner dries to a flake-free, smudge-free, fade-free finish.   
Eye Do Mascara: 
Like the liner, this mascara is carbon black and waterproof, so your lashes will look flawless all day (or night).  The brush is over-sized to coat every lash with their patented WIDELASH technology, which is meant to give 3x the volume of its competitors.  For me, my favorite part is the fact that the formula is infused with botanicals to nourish your lashes.  Why not treat your lashes just as good as you'd treat the hair on your head?  
The kit is available at Sephora in January, but is already available for purchase on  

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