Sephora.com, Inc.

Feb 5, 2013

Red Dress Collection 2013 Fashion Show to inspire women to protect their heart health







Behind the scenes at the 2012 Red Dress show

The Heart Truth® returns to Fashion Week to inspire women to protect their heart health.  
The Red Dress CollectionSM Fashion Show reminds women that everyone has a role to play in the fight against heart disease.  Heart disease is the #1 killer of women, so The Red Dress was created as a national symbol for heart disease awareness in women.   
WHAT:                       
The Heart Truth campaign, sponsored by the National Heart, Lung, and Blood Institute (NHLBI) at the National Institutes of Health, is returning to the Hammerstein Ballroom in New York City to unveil its Red Dress Collection 2013 Fashion Show on Wednesday, Feb. 6, 2013.  The high-energy show kicks off Fashion Week and will feature more than 20 celebrities walking the runway in fashions created by some of America’s top designers.  Celebrities scheduled to participate include Brenda Strong, Chiqui Delgado, Cindy Parsons, Fran Drescher, Gabby Douglas, Jamie Chung, Jillian Michaels, Kelly Osbourne, Kendall Jenner, Kris Jenner, Kylie Jenner, Minka Kelly, Nastia Liukin, Roselyn Sánchez, Savannah Guthrie, Soledad O'Brien, Toni Braxton, Torah Bright, and Wendy Williams.  
Designers dressing the celebs in red this year include Adrianna Papell, Badgley Mischka, Black Halo Eve, Carmen Marc Valvo, Carlos Miele, Carolina Herrera, Cushnie et Ochs, David Meister, Herve L. Leroux, Marc Bouwer, Nicole Miller, Norma Kamali, Oscar de la Renta, Pamella Roland, Reem Acra, Tadashi Shoji, and Zac Posen.
This year, the campaign is really emphasizing the face that EVERY woman has a role to play and a story to share in the fight against heart disease. In addition to the celebs set to walk the runway in support of heart health, the Red Dress Collection will feature its first non-celebrity who has worked to improve her heart health. The woman chosen this year, whose identity will be revealed at the show, is a 55-year old from Brooklyn, Conn.
WHEN:    
Wednesday, Feb. 6, 2013; fashion show begins at 7 p.m. Eastern Time


Visit www.hearttruth.gov for information on women and heart disease.  
Check out pics from last year's Red Dress show here.  

No comments:

Post a Comment

LinkWithin

Related Posts Plugin for WordPress, Blogger...