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Jan 24, 2012

Benefit's new Hello Flawless foundation

Whenever Benefit Cosmetics launches a new product, I'm one of the first in line to try it out.  They're always fun and effective products that take a little of the fear that people have about choosing makeup.  HELLO FLAWLESS OXYGEN WOW ($34) is their new brightening liquid foundation that can build from light to medium coverage depending on your needs, but still give you a natural looking finish.  
Now let's talk about this Oxygen Wow business... Oxygen Wow is a hydrating complex in the foundation with Vitamins C & E to boost cell turnover in the skin and protect against environmental stressors.  So even if you're a young one who doesn't necessarily think about anti-aging properties just yet, you are still getting the benefits of an anti-aging complex in your makeup.  Whether you're into anti-aging formulas or not, the oil-free foundation still has amazing light-diffusing properties, hydrating benefits, and SPF 25 protection, without feeling heavy or cakey.  The formula is light as air on your skin. 
If you already know your Benefit Hello Flawless powders, your shade should be super easy to choose because the liquid foundation comes in the same range.  There are 9 shades (3 light, 3 medium, 3 deep) from Ivory to Nutmeg.  

You'll have to wait just a little bit to try this out.  The product is online February 15th and in stores in March.  But if you're tuned in to HSN on February 2nd you'll get a chance to try these products out early!  

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