Sephora.com, Inc.

Oct 19, 2011

For all my Freaks out there

Illamasqua is launching their first fragrance!  Freak ($90) will launch in Space NK in the U.S. beginning November 3rd and on Sephora.com starting November 8th.

Freak was developed by master perfumer, Azzi Grasser, and is encased in an art deco-inspired bottle, tilted to one side.  (I've always been a little left-of-center myself, so this bottle speaks to me).  There is a teeney silver snail and its trail, which is meant to symbolize a "path of desire".  The scent itself is a combination of rare and exotic flowers that makes it incredibly unique.  Top notes of Black Davana (this blossom is rumored to enhance the wearer's natural fragrance and make it unique to them.  Also possibly an aphrodisiac, and known to combat anxiety), Opium Flower, and Belladonna are the first thing you catch from the fragrance.  Then you get to the heart notes of Poison Hemlock (yes, you read that right), Datura, and Queen of the Night blossom.  Those are all grounded by base notes of Frankincense, Oud, and Myrrh.
Visit Illamasqua.com/freak to see videos of the inspiration behind Freak, and to see exclusive interviews with Joseph Corre, Joint MD, and Creative Director, Alex Box.

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